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Database 101: How to Improve Your Donor Database for Fundraising Success

A well-managed donor database is essential for effective fundraising, yet many nonprofits struggle with data and system challenges. Download our free expert guide to optimize your donor database and boost your fundraising results.

Free Guide: Database 101

How Nonprofit System Integrations Improve Donor Data Accuracy

Discover how nonprofit database integration services improve data accuracy, reduce duplicates, and help your team make better fundraising decisions.
Webinar: Building a Smart Data Strategy for Fundraising Events

Webinar: Building a Smart Data Strategy for Fundraising Events

Proactive data management improves donor experience, streamlines events, and ensures accurate reporting and fast, seamless financial reconciliation.

How to Track Event Attendance and Donations in Your Nonprofit CRM

Learn how to track event attendance and donations in your nonprofit CRM to improve reporting, donor follow-up, and event performance.
The NXT Survival Kit: Mastering the Core Essentials, One Click at a Time

Webinar: NXT Survival Kit

Learn how you can prepare for the "database view" sunset, master the new grid view and batching, and leverage the "power suite" for automation.
Person typing on laptop

The Difference Between Database Management and Database Strategy

Learn the difference between database management and database strategy and why nonprofits need both to support fundraising success and long term growth.
The Technical Toolkit: Statements, Receipts & Year-End Strategies

Webinar: The Technical Toolkit

A casual but practical deep dive into the things you don’t want to miss as you close out the year.

How Broken Database Workflows Slow Down Fundraising Teams

Broken database workflows slow fundraising teams, drain time, and hurt donor relationships. Learn the hidden costs and how to fix them.
Webinar: Your Year-End Questions

Webinar: Your Year-End Questions

Our December webinar was all about YOU. We opened the floor for your most urgent year-end questions, and our team spent the hour providing direct, expert solutions.
Webinar: Integrating Your Annual Plan With Your Database

Webinar: Integrating Your Annual Plan With Your Database

Tired of your annual plan feeling disconnected from reality? Discover how to make your database and annual plan "talk" effectively, transforming static goals into measurable, actionable, and trackable results.
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How to Automate Donor Acknowledgments Without Losing the Personal Touch

Learn how to automate donor acknowledgment without losing the personal touch. Balance efficiency with heartfelt communication to strengthen donor loyalty.
Webinar: AI, Automation & RE

Webinar: AI, Automation & RE

Learn how nonprofits can use AI and automation to free up time for strategic work. Explore practical tools, implementation tips, and data safety.
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Why Nonprofits Need DBA Support to Strengthen Their Data Strategy

Discover how expert database care helps protect donor trust, improve fundraising, and guide data-informed decisions.
Webinar: Taming Your Year-End Mailing List

Webinar: Taming Your Year-End Mailing List

Learn essential data hygiene practices for a successful year-end direct mail appeal. Resolve duplicates, standardize salutations, and segment donors effectively.
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What Is a Good Donor Retention Rate for Nonprofits?

Discover benchmarks for donor retention rates, why they matter, and strategies nonprofits can use to retain loyal supporters long-term.
August 2025 webinar cover

Webinar: Surviving a Clean-Up Without Losing Your Mind

Practical strategies for nonprofit database management, emphasizing the importance of ongoing record merging, using specialized tools, and establishing clear policies to maintain clean data while avoiding common pitfalls that can damage donor relationships.
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Key Questions Nonprofits Must Consider Before a Database Conversion

Streamline your donor database transition with answers to key questions. Learn essential tips and reduce obstacles for a successful CRM migration.
July 2025 webinar cover

Webinar: The Overlooked Raiser’s Edge Data that Can Sink Your Solicitations

Ensure your Raiser's Edge database works for you by cleaning data, checking details, and pulling broadly for better insights and donor connections.
What Lurks Beneath: The Most Overlooked Raiser's Edge Issues (and how to fix them)

Webinar: The Most Overlooked Raiser’s Edge Issues (and how to fix them)

Whether you're cleaning up a legacy database or trying to avoid common pitfalls, this session will show you how to spot the warning signs, prevent downstream reporting chaos, and make smarter data decisions.
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Why Your Nonprofit Should Conduct a Database Audit

Learn how a nonprofit database audit can improve donor retention, fundraising effectiveness, and compliance while avoiding reputational risks.
Business people working at desk on laptop in office

Why Your Nonprofit Should Use Custom Raiser’s Edge™ Reports and Dashboards

Learn how Raiser’s Edge™ custom reports and dashboards can improve impact storytelling, enhance forecasting, and identify revenue opportunities for nonprofit organizations.
Marsherall Partners is Now Donor Database Experts

New Name, Same Mission: Marsherall Partners is Now Donor Database Experts (DDX)

Marsherall Partners is now Donor Database Experts (DDX). We’ve updated our brand to better reflect our sole focus on donor database management for nonprofits—same trusted team, same mission, clearer identity.
Tricia Marsherall — Founder & CEO

Our Founder’s Story

Driven by a passion for philanthropy and empowered by over a decade of nonprofit experience, Donor Database Experts helps organizations optimize donor data and analytics to maximize impact, build stronger communities, and achieve their mission with integrity and high performance.
Nonprofit Data Analytics

How Nonprofits Use Data Analytics to Drive Meaningful Change

Whether you're managing fundraising campaigns, tracking program performance, or allocating resources, data analytics provides actionable insights to help you take your nonprofit to the next level.
Database cleanup

How Do Nonprofits Keep Track of Donations?

Learn how proper data management can empower your nonprofit to make the most impact in your community.

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